This years crop of year two Dawn Meats Graduate Trainees, of which there are 18, are currently competing in teams of 6 in a TV Apprentice style challenge within Dawn Meats.Â
The teams are a mix of Graduates from a production, sales and marketing stream who between them have charge of the company’s factory shop which is located at Dawn Meats Carroll’s Cross just outside Waterford City on the N25 for an entire Saturday each, namely Saturday 15th, 22nd & 29th August.
Each group have been given an advertising budget and a list of stock to choose from. They will be judged on their organisational and advertising skills and the sales performance on their appointed day.Â
This initiative is one of a number taken by Dawn Meats to enhance and improve the quality of their Graduate Training Programme in conjunction with IMI. Dawn Meats have a long standing record of staff training and development at all levels and in the case of Graduates have been recruiting them for many years.  They have indeed taken on 10 Graduates from the Class of 2009; which is no mean feat in these tough times.Â
A company spokesman said that investment in people has always been key to Dawns success in what is a very competitive industry and that despite the current recession Dawn Meats remains resilient and will continue to invest in its future through its people and facilities.
Company spokesman Paul Nolan (Group Development Manager) and Ger Burke - Graduate recently gave an interview to Waterford Radio outlining the challenge at hand.Â